A Place where Taste meets Elegance!

                                                          

My passion for traveling and my obsession for good food has inspired me to open a fine dine restaurant in Mumbai (Goregaon East). I will name this restaurant "tOki's fine dine". The details about my business plan are mentioned below:

      

Company Logo:

                                                                          

Description:

Toki’s Fine Dine Restaurant will be a 60 seat fine-dining restaurant with a 20 seat lounge (spread over a area of about 2,000 sq ft). We focus on our traditional Indian menu along with a modern and international twist.

     Mumbai is in need of a warm and friendly place with excellent food. A place where you always know you will get the best of India. Toki’s Fine Dine Restaurant will feature a cozy dining room and an elegant lounge. Traditional Indian design furnishings and decor with soothing warm tones, the lounge will have comfortable couches and Indian antique seats with a softly lit bar. It will be the perfect place to relax and enjoy the finest food along with the warmth of Indian “mehmaan nawaazi” . It will also be an ideal place to stop in for a bite to eat, for a drink or for a small business meeting. For extra comfort and to please a large group of people we will make up special hors d' oeuvre platters for customers.

     The menu will be inspired from different Indian specialties but will appeal to a diverse clientele.

Adding value will be an interesting business lunch menu with specialties every day. The menu will change every 3-4 months but keep the favorites. Prices will be competitive with other upscale restaurants in the area. However, it is the strategy of Toki’s Fine Dine Restaurant to give a perception of higher value than its competitors, through its food, service and entertainment.

    The lounge and restaurant will be open seven days a week. We will offer special theme nights to attract new customers. The restaurant will be fine dining in a cozy atmosphere. Warm colors, fresh flowers, soft music, candles and amazing artwork from some of the most notable new artists will be there. This will contribute to a sense of community and give new artists a chance to show their work for a diverse clientele.

Mission

     Toki’s is a great place to eat, combining an intriguing atmosphere with excellent, interesting food. The mission is not only to have great tasting food, but have efficient and friendly service because customer satisfaction is paramount. We want to be the restaurant choice for all families, office workers,singles, young and old, male or female, and tourists. Employee welfare will be equally important to our success. Everyone will be treated fairly and with the utmost respect. We want our employees to feel a part of the success of Toki’s Fine Dine Restaurant. Happy employees make happy guests.

    We will combine menu variety, atmosphere, ambiance, special theme nights and a friendly staff to create a sense of 'place' in order to reach our goal of overall value in the dining/entertainment experience. We want fair profits for the owners, and a rewarding place to work for the employees.

Competitive Edge

Our competitive edge is the menu, the chef, the environment, the management, the service and our friendly place! We will have an international menu and our food will be made with the freshest ingredients and produce available. The chef has an excellent taste for what fine dining is and requires. Our environment is elegant and comfortable and our decor is warm and relaxing. Great service is very important to us. The management and servers will handle every detail to make customer's special evening even more special! All this and our great atmosphere will make customers want to come back again and again!

Proposed Menu

 

Soups and Salads
	1. Mulligatawny Soup lentils and vegetables delicately spiced, topped with cilantro
	2. Coconut Soup shredded coconut, coconut cream, soup topped with ground pistachio
	3. Garden Fresh Salad lettuce, cucumbers, carrots, tomatoes
	Appetizers
	4. Vegetable Pakora assorted vegetables, such as potatoes, spinach, cauliflower, and onions                                    dipped in chick pea batter and deep fired
	5. Samosa fried crisp pyramid stuffed with delicately spiced mashed potatoes and peas
	6. Allo Tikki homemade potato patties spiced with touch of ginger and garlic and deep fried
	7. Paneer Pakora homemade Indian semi-soft cubes of cheese stuffed with mint sauce,                               then dipped in chick pea batter and deep fried
	8. Chicken Pakora boneless, white meat chicken breast strips deep fried in chick pea batter
	9. Fish Pakora savory pieces of boneless fish marinated in yogurt, lemon juice, and spices
	10.Vegetarian Platter assortment of Allo Tikki, Samosa, Vegetable Pakoras and Paneer Pakoras
	11. Non-Vegetarian Platter assortment of Chicken Pakora, Fish Pakora, and finger rolls of lamb Breads 12. Naan soft unleavened bread baked in Tandoor 13. Tandoori Naans a. Garlic Naan naan sprinkled generously with fresh garlic and fresh cilantro b. Ginger Naan naan sprinkled generously with fresh cut ginger c. Peshwari Naan naan stuffed with cashews and raisins d. Cheese Naan naan stuffed with shredded homemade Indian semi-soft cheese e. Onion Kulcha naan sprinkled with onions and light spices f. Aloo Naan naan stuffed with lightly sautéed mashed potatoes g. Chicken Naan naan stuffed with white meat tender bits of chicken h. Keema Naan naan stuffed with minced lamb and light spices  14. Roti whole wheat bread baked in Tandoor 15. Paratha multilayer bread made with butter 16. Aloo Paratha multilayer bread stuffed with potatoes 17. Gobi Paratha multilayer bread stuffed with cauliflower 18. Poori (2 pieces) light, fluffy, puffed, deep fried bread 19. Chapati thin whole wheat bread baked on griddle  Vegetarian Main Course Specialties 20. Mixed Vegetable Curry assorted seasonal vegetables cooked in delicately spiced curry sauce 21. Vegetable Korma assorted seasonal vegetables cooked in silky smooth cream sauce, along with spices cashews and raisins 23. Malai Kofta vegetables balls cooked in silky smooth cream sauce with almonds,        cashews and raisins 24. Matar Paneer tender cubes of homemade Indian cheese cooked with peas, herbs and spices 25. Paneer Jalfrazie tender cubes of homemade Indian cheese cooked with seasonal vegetables 26. Saag Paneer spinach cooked with tender cubes of homemade Indian cheese 27. Saag Mushroom spinach cooked with fresh mushrooms 28. Saag Aloo spinach cooked with potatoes 29. Saag Chole spinach cooked with chick peas 30. Aloo Matar potatoes and peas cooked with turmeric, herbs, and spices 31. Mater Mushroom fresh mushrooms and peas cooked with turmeric and other spices 32. Karhi Pakora vegetable fritters cooked with yogurt based sauce 33. Aloo Gobi fresh cauliflower and potatoes sautéed with tomatoes, garlic, ginger, and onions 34. Aloo Chole garbanzo beans and potatoes 35. Chana Masala garbanzo beans cooked with garlic, ginger 36. Bhindi Masala okra sautéed with onions and tomatoes 37. Rajma Masala red kidney beans cooked with potatoes, tomatoes, herbs and spices 38. Baingan Bhartha peeled eggplant delicately flame broiled, then sautéed with green peas 39. Dal Makhni classic of all vegetarian dishes, lentils and kidney beans cooked home-style        with onions, garlic, ginger, herbs, spices and touch of cream 40. Shahi Paneer a dish of royalty, tender cubes of homemade Indian cottage cheese sautéed        with ginger, garlic, and onions. Cooked in creamy sauce, garnished with cashews and raisins 41. Paneer Pepper Masala cubes of Paneer and green bell peppers sautéed with ginger, garlic, onions and then cooked in creamy tomato sauce   Tandoori Specialties 42. Tandoori Chicken tender bone-in chicken marinated overnight in cultured yogurt and      spices, then flame broiled on skewers 43. Tandoori Chicken Tikka tender pieces of white meat, boneless chicken      marinated overnight in aromatic spices and yogurt flame broiled on skewers 44. Reshmi Kabab tender pieces of white meat boneless chicken marinated in spiced      yogurt, ginger, garlic and light tomato cream sauce and grilled 45. Seekh Kabab finely minced finger rolls of lamb seasoned with exotic herbs and      spices then grilled on skewers 46. Tandoori Shrimp shrimp marinated in spiced live-culture yogurt overnight 47. Tandoori Mixed Grill tender pieces of Tandoori Chicken, Tandoori Chicken Tikka,      Lamb Seekh Kebab, Reshmi Kebab and Tandoori Shrimp served with fresh onions and      green peppers Chicken Main Course Delights 48. Chicken Curry pieces of chicken and special blend of spices 49. Chicken Tikka Masala tender bon;eless pieces of Chicken Tikka cooked in      creamy sauce with fresh tomatoes, our most popular dish 50. Chicken Makhni Tandoori chicken cooked with onions, tomatoes and spices 51. Chicken Bhartha chicken cooked with peeled, delicately flame-broiled eggplant 52. Chicken Mushroom cooked with fresh mushrooms 53. Chicken Jalfrazie chicken with vegetables such as potatoes, carrots, green peppers 54. Chicken Mughlai tender piece yogurt marinated boneless chicken cooked with      mushrooms and herbs in thick sauce with touch of cream 55. Chicken Vindaloo chicken marinated in vinegar, fresh ginger, and spices overnight 56. Chicken Mango chicken cooked with mango sauce, traditionally enjoyed mild 57. Chicken Tikka Saag diced pieces of Chicken Tikka cooked with spinach with hint of ginger & garlic 58. Chicken Madrasi (Specialty) boneless pieces of chicken cooked with fresh bell peppers, onions, and tomatoes with touch of coconut 59. Chicken Saag boneless chicken cooked with spinach with ginger and garlic 60. Chicken Shahi Korma a dish of royalty, boneless chicken cooked in a creamy turmeric sauce and cashews                                                                                Seafood Main Course Specialities 61. Fish Curry fish cooked with special blend of spices 88. Fish Masala fish cooked with tomatoes, onions, and spices in tomato cream sauce 62. Fish Vindaloo fish cooked in vinegar, fresh ginger and spices 63. Fish Madrasi boneless fish cooked with fresh bell peppers, onions, and tomatoes        with touch of coconut 64. Shrimp Curry shrimp cooked with special blend of spices 65. Shrimp Saag shrimp cooked with spinach with fresh herbs and spices 66. Shrimp Vindaloo shrimp cooked in vinegar, fresh ginger and spices 67. Shrimp Jalfrazie shrimp cooked with assorted vegetables 68. Shrimp Mushroom shrimp cooked with fresh mushrooms 69. Shrimp Masala shrimp cooked with tomatoes, onions, and spices in tomato cream sauce Rice Specialties . 70. Vegetables Biryani 71. Chicken Biryani 72. Lamb Biryani 73. Shrimp Biryani 74. Toki’s Chef Special Biryani chicken, lamb, shrimp and vegetables 75. Rice Pulao pearl white basmati rice sautéed and delicately flavored with whole spices 76. Jeera Rice pearl white basmati rice cooked with cumin powder  Desserts  1. Kheer Slow cooked rice in sweetened milk  2. Gulab Jamun  3. Mango/Vanilla Ice Cream  4. Pista/Malai Kulfi  5. Rabdi   Beverages Hot Beverages Coffee Filter Coffee Masala Chai brewed with ginger, cinnamon, green cardamom  Darjeeling Chai Cold Beverages  Aerated Drinks  Lassi (sweet, salted or plain) traditional yogurt drink $2.95    Lime Water/Soda (Sweet/Salted)